{"title":"The Basics: The Icon Shirt","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eOur most tailored fit, in an array of colors, in cotton and cotton stretch\u003c\/span\u003e\u003c\/div\u003e","products":[{"product_id":"the-icon-shirt-in-large-navy-white-check","title":"The Icon Shirt in Large Check","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMeet your new closet staple: the large check shirt, in our perfect fit cotton stretch.  We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\" data-mce-style=\"display: none;\"\u003eP - 6000A - Icon - Large Check 6000A - Icon - Large Check\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Navy Wide Check \/ XXS","offer_id":45403506573562,"sku":"The Icon Shirt in Large CheckNavy Wide CheckXXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Navy Wide Check \/ XS","offer_id":42802998537,"sku":"The Icon Shirt in Large CheckNavy Wide CheckXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Navy Wide Check \/ S","offer_id":42802998601,"sku":"The Icon Shirt in Large CheckNavy Wide CheckS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Navy Wide Check \/ M","offer_id":42802998665,"sku":"The Icon Shirt in Large CheckNavy Wide CheckM","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Navy Wide Check \/ L","offer_id":42802998793,"sku":"The Icon Shirt in Large CheckNavy Wide CheckL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Navy Wide Check \/ XL","offer_id":42802998857,"sku":"The Icon Shirt in Large CheckNavy Wide CheckXL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Navy Wide Check \/ XXL","offer_id":1132083413001,"sku":"The Icon Shirt in Large CheckNavy Wide CheckXXL","price":141.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-navy-wide-check-4.jpg?v=1746555750"},{"product_id":"the-icon-shirt-in-large-pink-white-check","title":"The Icon Shirt in Large Check","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eMeet your new closet staple: the large check shirt, in our perfect fit cotton stretch. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cspan style=\"display: none;\"\u003eP - 6000A - Icon - Large Check 6000A - Icon - Large Check\u003c\/span\u003e","brand":"The Shirt","offers":[{"title":"Pink\/White Check \/ XXS","offer_id":45403506606330,"sku":"The Icon Shirt in Large CheckPink\/White CheckXXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Check \/ XS","offer_id":2284724748297,"sku":"The Icon Shirt in Large CheckPink\/White CheckXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Check \/ S","offer_id":2284724781065,"sku":"The Icon Shirt in Large CheckPink\/White CheckS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Check \/ M","offer_id":2284724813833,"sku":"The Icon Shirt in Large CheckPink\/White CheckM","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Check \/ L","offer_id":2284724846601,"sku":"The Icon Shirt in Large CheckPink\/White CheckL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Check \/ XL","offer_id":2284724879369,"sku":"The Icon Shirt in Large CheckPink\/White CheckXL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Check \/ XXL","offer_id":2388047495177,"sku":"The Icon Shirt in Large CheckPink\/White CheckXXL","price":141.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-pink-white-check-5-HERO.jpg?v=1746555748"},{"product_id":"the-icon-shirt-in-red-white-stripe","title":"The Icon Shirt in Stripe","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eOur perfect fit\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ecotton stretch\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan\u003e \u003c\/span\u003ebutton down now in a fun and fashionable stripe! Not to worry, your favorite fit is still here but we've added this sublime stripe. Best of all? Our patented No Gape® button technology has got you covered. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - TS1000-ICON-STRIPE TS1000-ICON-STRIPE - Candy Stripe (red\/white)\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Red\/White Stripe \/ XXS","offer_id":40263320338616,"sku":"The Icon Shirt in StripeRed\/White StripeXXS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Red\/White Stripe \/ XS","offer_id":42803010825,"sku":"The Icon Shirt in StripeRed\/White StripeXS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Red\/White Stripe \/ S","offer_id":42803010889,"sku":"The Icon Shirt in StripeRed\/White StripeS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Red\/White Stripe \/ M","offer_id":42803010953,"sku":"The Icon Shirt in StripeRed\/White StripeM","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Red\/White Stripe \/ L","offer_id":42803011017,"sku":"The Icon Shirt in StripeRed\/White StripeL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Red\/White Stripe \/ XL","offer_id":42803011081,"sku":"The Icon Shirt in StripeRed\/White StripeXL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Red\/White Stripe \/ XXL","offer_id":40263320305848,"sku":"The Icon Shirt in StripeRed\/White StripeXXL","price":145.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-red-white-stripe-14-HERO.jpg?v=1746555743"},{"product_id":"the-icon-shirt-in-blue-white-stripe","title":"The Icon Shirt in Stripe","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eOur perfect fit\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ecotton stretch\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan\u003e \u003c\/span\u003ebutton down now in a fun and fashionable stripe! Not to worry, your favorite fit is still here but we've added this sublime stripe. Best of all? Our patented No Gape® button technology has got you covered. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cspan style=\"display: none;\"\u003eP - TS1000-ICON-STRIPE Icon - Blue Stripe - SS17 TS1000-ICON-STRIPE\u003c\/span\u003e","brand":"The Shirt","offers":[{"title":"Blue\/White Stripe \/ XXS","offer_id":12931064463448,"sku":"The Icon Shirt in StripeBlue\/White StripeXXS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Blue\/White Stripe \/ XS","offer_id":42803022089,"sku":"The Icon Shirt in StripeBlue\/White StripeXS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Blue\/White Stripe \/ S","offer_id":42803022153,"sku":"The Icon Shirt in StripeBlue\/White StripeS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Blue\/White Stripe \/ M","offer_id":42803022217,"sku":"The Icon Shirt in StripeBlue\/White StripeM","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Blue\/White Stripe \/ L","offer_id":42803022281,"sku":"The Icon Shirt in StripeBlue\/White StripeL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Blue\/White Stripe \/ XL","offer_id":42803022345,"sku":"The Icon Shirt in StripeBlue\/White StripeXL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Blue\/White Stripe \/ XXL","offer_id":42803022409,"sku":"The Icon Shirt in StripeBlue\/White StripeXXL","price":145.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-blue-white-stripe-7-HERO.jpg?v=1746555742"},{"product_id":"the-icon-shirt-in-gunmetal-white-stripe","title":"The Icon Shirt in Stripe","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eOur perfect fit\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ecotton stretch\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan\u003e \u003c\/span\u003ebutton down now in a fun and fashionable stripe! Not to worry, your favorite fit is still here but we've added this sublime stripe. Best of all? Our patented No Gape® button technology has got you covered. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cspan style=\"display: none;\" data-mce-style=\"display: none;\"\u003eP - TS1000-ICON-STRIPE 1000-Banker Stripe-Gunmetal\/White\u003c\/span\u003e","brand":"The Shirt","offers":[{"title":"Gunmetal\/White Stripe \/ XXS","offer_id":40263317913784,"sku":"The Icon Shirt in StripeGunmetal\/White StripeXXS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Gunmetal\/White Stripe \/ XS","offer_id":42803023881,"sku":"The Icon Shirt in StripeGunmetal\/White StripeXS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Gunmetal\/White Stripe \/ S","offer_id":42803023945,"sku":"The Icon Shirt in StripeGunmetal\/White StripeS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Gunmetal\/White Stripe \/ M","offer_id":42803024009,"sku":"The Icon Shirt in StripeGunmetal\/White StripeM","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Gunmetal\/White Stripe \/ L","offer_id":42803024073,"sku":"The Icon Shirt in StripeGunmetal\/White StripeL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Gunmetal\/White Stripe \/ XL","offer_id":42803024201,"sku":"The Icon Shirt in StripeGunmetal\/White StripeXL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Gunmetal\/White Stripe \/ XXL","offer_id":42803024265,"sku":"The Icon Shirt in StripeGunmetal\/White StripeXXL","price":145.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-gunmetal-white-stripe-6-HERO.jpg?v=1746555740"},{"product_id":"the-icon-shirt-in-black","title":"The Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back.  For a contemporary fit, order true size.  For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\" data-mce-style=\"display: none;\"\u003eP - TS1000 - Essentials Solids P - TS1000 - Essentials Solids\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Black \/ XXS","offer_id":44721928077562,"sku":"The Essentials Icon ShirtBlackXXS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XS","offer_id":42803294409,"sku":"The Essentials Icon ShirtBlackXS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ S","offer_id":42803294473,"sku":"The Essentials Icon ShirtBlackS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":42803294537,"sku":"The Essentials Icon ShirtBlackM","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":42803294601,"sku":"The Essentials Icon ShirtBlackL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":42803294665,"sku":"The Essentials Icon ShirtBlackXL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XXL","offer_id":42803294729,"sku":"The Essentials Icon ShirtBlackXXL","price":135.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-black-2.jpg?v=1746555714"},{"product_id":"the-icon-shirt-in-white","title":"The Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back.  For a contemporary fit, order true size.  For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. 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We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - TS1000 - Essentials Solids P - TS1000 - Essentials Solids\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"French Blue \/ XXS","offer_id":39880241447096,"sku":"The Essentials Icon ShirtFrench BlueXXS","price":135.0,"currency_code":"USD","in_stock":false},{"title":"French Blue \/ XS","offer_id":44350570953,"sku":"The Essentials Icon ShirtFrench BlueXS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"French Blue \/ S","offer_id":44350571017,"sku":"The Essentials Icon ShirtFrench BlueS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"French Blue \/ M","offer_id":44350571081,"sku":"The Essentials Icon ShirtFrench BlueM","price":135.0,"currency_code":"USD","in_stock":true},{"title":"French Blue \/ L","offer_id":44350571145,"sku":"The Essentials Icon ShirtFrench BlueL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"French Blue \/ XL","offer_id":44350571209,"sku":"The Essentials Icon ShirtFrench BlueXL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"French Blue \/ XXL","offer_id":44350571273,"sku":"The Essentials Icon ShirtFrench BlueXXL","price":135.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/THE-ICON-SHIRT-FRENCH-BLUE4.jpg?v=1746555674"},{"product_id":"the-icon-shirt-in-large-black-check","title":"The Icon Shirt in Large Check","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMeet your new closet staple: the large check shirt, in our perfect fit cotton stretch. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\" data-mce-style=\"display: none;\"\u003eP - 6000A - Icon - Large Check 6000A - Icon - Large Check\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Black \/ XXS","offer_id":45403506114810,"sku":"The Icon Shirt in Large CheckBlackXXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XS","offer_id":1956378443785,"sku":"The Icon Shirt in Large CheckBlackXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ S","offer_id":1956378476553,"sku":"The Icon Shirt in Large CheckBlackS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":1956378509321,"sku":"The Icon Shirt in Large CheckBlackM","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":1956378542089,"sku":"The Icon Shirt in Large CheckBlackL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":1956378574857,"sku":"The Icon Shirt in Large CheckBlackXL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XXL","offer_id":1956378607625,"sku":"The Icon Shirt in Large CheckBlackXXL","price":141.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-black-wide-check-5.jpg?v=1746555665"},{"product_id":"the-icon-shirt-in-large-sky-blue-check","title":"The Icon Shirt in Large Check","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMeet your new closet staple: the large check shirt, in our perfect fit cotton stretch. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cspan style=\"display: none;\"\u003eP - 6000A - Icon - Large Check 6000A - Icon - Large Check\u003c\/span\u003e","brand":"The Shirt","offers":[{"title":"Sky Blue \/ XXS","offer_id":20261021646936,"sku":"The Icon Shirt in Large CheckSky BlueXXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue \/ XS","offer_id":8113336746098,"sku":"The Icon Shirt in Large CheckSky BlueXS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue \/ S","offer_id":8113336778866,"sku":"The Icon Shirt in Large CheckSky BlueS","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue \/ M","offer_id":8113336811634,"sku":"The Icon Shirt in Large CheckSky BlueM","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue \/ L","offer_id":8113336844402,"sku":"The Icon Shirt in Large CheckSky BlueL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue \/ XL","offer_id":8113336877170,"sku":"The Icon Shirt in Large CheckSky BlueXL","price":141.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue \/ XXL","offer_id":8113336909938,"sku":"The Icon Shirt in Large CheckSky BlueXXL","price":141.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-sky-blue-check-4-HERO.jpg?v=1746555663"},{"product_id":"the-icon-shirt-in-cream","title":"The Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back.  For a contemporary fit, order true size.  For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - TS1000 - Essentials Solids P - TS1000 - Essentials Solids\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Cream \/ XXS","offer_id":44721928110330,"sku":"The Essentials Icon ShirtCreamXXS","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Cream \/ XS","offer_id":20238694416472,"sku":"The Essentials Icon ShirtCreamXS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Cream \/ S","offer_id":20238694449240,"sku":"The Essentials Icon ShirtCreamS","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Cream \/ M","offer_id":20238694482008,"sku":"The Essentials Icon ShirtCreamM","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Cream \/ L","offer_id":20238694514776,"sku":"The Essentials Icon ShirtCreamL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Cream \/ XL","offer_id":20238694547544,"sku":"The Essentials Icon ShirtCreamXL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Cream \/ XXL","offer_id":20238694580312,"sku":"The Essentials Icon ShirtCreamXXL","price":135.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-cream-5.jpg?v=1746555642"},{"product_id":"the-icon-shirt-in-sunshine","title":"The Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back.  For a contemporary fit, order true size.  For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - TS1000 - Essentials Solids P - TS1000 - Essentials Solids\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Sunshine \/ XXS","offer_id":39880242266296,"sku":"The Essentials Icon ShirtSunshineXXS","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Sunshine \/ XS","offer_id":20630581936216,"sku":"The Essentials Icon ShirtSunshineXS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Sunshine \/ S","offer_id":20630581968984,"sku":"The Essentials Icon ShirtSunshineS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Sunshine \/ M","offer_id":20630582001752,"sku":"The Essentials Icon ShirtSunshineM","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Sunshine \/ L","offer_id":20630582034520,"sku":"The Essentials Icon ShirtSunshineL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Sunshine \/ XL","offer_id":20630582067288,"sku":"The Essentials Icon ShirtSunshineXL","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Sunshine \/ XXL","offer_id":20630582100056,"sku":"The Essentials Icon ShirtSunshineXXL","price":135.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-sunshine-2.jpg?v=1746555635"},{"product_id":"the-icon-shirt-in-sky-blue-stripe-with-white-collar","title":"The Icon Shirt in Stripe","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eOur perfect fit\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ecotton stretch\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan\u003e \u003c\/span\u003ebutton down now in a fun and fashionable stripe! Not to worry, your favorite fit is still here but we've added this sublime stripe. Best of all? Our patented No Gape® button technology has got you covered. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cspan style=\"display: none;\"\u003eP - TS1000-ICON-STRIPE 6000A - Blue Stripe\u003c\/span\u003e","brand":"The Shirt","offers":[{"title":"Sky Blue\/White Collar \/ XXS","offer_id":40263321616568,"sku":"The Icon Shirt in StripeSky Blue\/White CollarXXS","price":152.0,"currency_code":"USD","in_stock":false},{"title":"Sky Blue\/White Collar \/ XS","offer_id":20630592323672,"sku":"The Icon Shirt in StripeSky Blue\/White CollarXS","price":152.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue\/White Collar \/ S","offer_id":20630592389208,"sku":"The Icon Shirt in StripeSky Blue\/White CollarS","price":152.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue\/White Collar \/ M","offer_id":20630592454744,"sku":"The Icon Shirt in StripeSky Blue\/White CollarM","price":152.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue\/White Collar \/ L","offer_id":20630592520280,"sku":"The Icon Shirt in StripeSky Blue\/White CollarL","price":152.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue\/White Collar \/ XL","offer_id":20630592585816,"sku":"The Icon Shirt in StripeSky Blue\/White CollarXL","price":152.0,"currency_code":"USD","in_stock":true},{"title":"Sky Blue\/White Collar \/ XXL","offer_id":20630592618584,"sku":"The Icon Shirt in StripeSky Blue\/White CollarXXL","price":152.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-sky-blue-stripe-white-collar-19-HERO.jpg?v=1746555631"},{"product_id":"the-3-4-sleeve-icon-shirt-in-black","title":"The 3\/4 Sleeve Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely. Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Bye bye blouse gape, hello The Shirt. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade In Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eModel is 5'9\" wearing size S\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - 4000A - 3\/4 Essentials - Solids P - 4000A - 3\/4 Essentials - Solids\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Black \/ XXS","offer_id":46781092626682,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlackXXS","price":134.0,"currency_code":"USD","in_stock":false},{"title":"Black \/ XS","offer_id":29279557943384,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlackXS","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ S","offer_id":29279558008920,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlackS","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ M","offer_id":29279558041688,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlackM","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ L","offer_id":29279558074456,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlackL","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XL","offer_id":29279558107224,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlackXL","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Black \/ XXL","offer_id":29279558139992,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlackXXL","price":134.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-34-icon-shirt-black-3.jpg?v=1746555625"},{"product_id":"the-icon-shirt-in-burgundy","title":"The Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back.  For a contemporary fit, order true size.  For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: bold;\"\u003e\u003cstrong\u003ePlease note buttons are white\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - TS1000 - Essentials Solids P - TS1000 - Essentials Solids\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Burgundy \/ XXS","offer_id":39880240562360,"sku":"The Essentials Icon ShirtBurgundyXXS","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Burgundy \/ XS","offer_id":29502434902104,"sku":"The Essentials Icon ShirtBurgundyXS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Burgundy \/ S","offer_id":29502434934872,"sku":"The Essentials Icon ShirtBurgundyS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Burgundy \/ M","offer_id":29502434967640,"sku":"The Essentials Icon ShirtBurgundyM","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Burgundy \/ L","offer_id":29502435000408,"sku":"The Essentials Icon ShirtBurgundyL","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Burgundy \/ XL","offer_id":29502435033176,"sku":"The Essentials Icon ShirtBurgundyXL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Burgundy \/ XXL","offer_id":29502435065944,"sku":"The Essentials Icon ShirtBurgundyXXL","price":135.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-burgundy-5-HERO.jpg?v=1746555620"},{"product_id":"the-icon-shirt-in-pink-white-stripe","title":"The Icon Shirt in Stripe","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eOur perfect fit\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ecotton stretch\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan\u003e \u003c\/span\u003ebutton down now in a fun and fashionable stripe! Not to worry, your favorite fit is still here but we've added this sublime stripe. Best of all? Our patented No Gape® button technology has got you covered. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced near and produced in our factory in Portugal by a local team of artisans.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e97% Cotton, 3% Stretch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - TS1000-ICON-STRIPE TS1000-ICON-STRIPE\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Pink\/White Stripe \/ XXS","offer_id":40263318831288,"sku":"The Icon Shirt in StripePink\/White StripeXXS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Stripe \/ XS","offer_id":30193511956568,"sku":"The Icon Shirt in StripePink\/White StripeXS","price":145.0,"currency_code":"USD","in_stock":false},{"title":"Pink\/White Stripe \/ S","offer_id":30193511989336,"sku":"The Icon Shirt in StripePink\/White StripeS","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Stripe \/ M","offer_id":30193512022104,"sku":"The Icon Shirt in StripePink\/White StripeM","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Stripe \/ L","offer_id":30193512054872,"sku":"The Icon Shirt in StripePink\/White StripeL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Stripe \/ XL","offer_id":30193512087640,"sku":"The Icon Shirt in StripePink\/White StripeXL","price":145.0,"currency_code":"USD","in_stock":true},{"title":"Pink\/White Stripe \/ XXL","offer_id":30193512120408,"sku":"The Icon Shirt in StripePink\/White StripeXXL","price":145.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-pink-wihte-stripe-5.jpg?v=1746555595"},{"product_id":"the-icon-shirt-in-kelly-green","title":"The Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back.  For a contemporary fit, order true size.  For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Finally say bye bye blouse gape, hello The Shirt.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cspan\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eMade in Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered by No Gape® button technology\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cp class=\"p1\"\u003eModel is 5'9\" wearing size S\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan style=\"display: none;\"\u003eP - TS1000 - Essentials Solids P - TS1000 - Essentials Solids\u003c\/span\u003e\u003c\/p\u003e","brand":"The Shirt","offers":[{"title":"Kelly Green \/ XXS","offer_id":39880241840312,"sku":"The Essentials Icon ShirtKelly GreenXXS","price":135.0,"currency_code":"USD","in_stock":false},{"title":"Kelly Green \/ XS","offer_id":32139895898200,"sku":"The Essentials Icon ShirtKelly GreenXS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Kelly Green \/ S","offer_id":32139895930968,"sku":"The Essentials Icon ShirtKelly GreenS","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Kelly Green \/ M","offer_id":32139895963736,"sku":"The Essentials Icon ShirtKelly GreenM","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Kelly Green \/ L","offer_id":32139895996504,"sku":"The Essentials Icon ShirtKelly GreenL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Kelly Green \/ XL","offer_id":32139896029272,"sku":"The Essentials Icon ShirtKelly GreenXL","price":135.0,"currency_code":"USD","in_stock":true},{"title":"Kelly Green \/ XXL","offer_id":32139896062040,"sku":"The Essentials Icon ShirtKelly GreenXXL","price":135.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/the-icon-shirt-kelly-green-6.jpg?v=1746555586"},{"product_id":"the-3-4-sleeve-icon-shirt-in-blue-dawn","title":"The 3\/4 Sleeve Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back. For a contemporary fit, order true size. For a blousier fit, size up. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely. Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. Bye bye blouse gape, hello The Shirt. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eMade In Portugal\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e75% Cotton, 20% Nylon, 5% Stretch\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003ePowered by our patented No Gape® button technology.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eModel is 5'9\" wearing size S\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cspan style=\"display: none;\"\u003eP - 4000A - 3\/4 Essentials - Solids P - 4000A - 3\/4 Essentials - Solids\u003c\/span\u003e","brand":"The Shirt","offers":[{"title":"Blue Dawn \/ XXS","offer_id":48050263818490,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlue DawnXXS","price":134.0,"currency_code":"USD","in_stock":false},{"title":"Blue Dawn \/ XS","offer_id":32139926962264,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlue DawnXS","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Blue Dawn \/ S","offer_id":32139926995032,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlue DawnS","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Blue Dawn \/ M","offer_id":32139927027800,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlue DawnM","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Blue Dawn \/ L","offer_id":32139927060568,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlue DawnL","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Blue Dawn \/ XL","offer_id":32139927093336,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlue DawnXL","price":134.0,"currency_code":"USD","in_stock":true},{"title":"Blue Dawn \/ XXL","offer_id":32139927126104,"sku":"The 3\/4 Sleeve Essentials Icon ShirtBlue DawnXXL","price":134.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2236\/6503\/files\/Theshirt65c135d7988ce365c135d7989cc.9762176165c135d7989cc.jpg?v=1778080257"},{"product_id":"the-icon-shirt-in-taupe","title":"The Icon Shirt","description":"\u003cp\u003e\u003cb\u003eThe Icon Shirt runs tailored at the waist, chest and back.  For a contemporary fit, order true size.  For a blousier fit, size up, or consider The Boyfriend Shirt for an even looser look.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur perfect fit cotton stretch button down. We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. 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We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. 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We designed our best-selling Icon Shirt to be fitted throughout, giving you a body-hugging shape yet eliminating blouse gape completely.  Our cotton stretch is sourced from a family-run mill in Spain and produced in our factory in Portugal by a local team of artisans. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\" data-mce-style=\"font-weight: 400;\"\u003eRochelle Behrens reimagined how shirts should fit and feel. Our patented No Gape® button technology, seamlessly designed into every shirt and shirtdress we design, eliminates blouse gape. 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